About


I am a culture and technology journalist and editor writing on underrepresented people in the media and highlighting the voices of people across sectors. I have interviewed some of tv's favorites, from Angus Cloud to Olly Sholotan to the Damina sisters; I have spoken with tech CEOs and written on policies; I have also written on your favorite tv show.

The New York Times
The New York Times
WIRED Magazine
WIRED Magazine
Aljazeera
Aljazeera
Xtra Magazine
Xtra Magazine
Digital Spy (US)
Digital Spy (US)
The Native Magazine
The Native Magazine

I am also a UX Writer who is a champion of the end-user. 

I write microcopy that aligns with a brand's voice & tone while making sure it is compelling, concise, and readable. When it comes to UX Writing, I make sure the user doesn't end up grasping at straws. And through user research, I try to understand what users of a product want, why they want it, and how to go about it. I make use of different skills ranging from Information Architecture to User Testing to Psychology which helps in understanding the user better.

I currently work with a start-up in its developing stage, and when I am less busy, I create projects on Behance.

UX Writing
UX Writing
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